Home / MARKETS / Tesla Cybertruck takes second place to Ford F-150 Lightning, new monthly registration data shows

Tesla Cybertruck takes second place to Ford F-150 Lightning, new monthly registration data shows

Tesla’s Cybertruck was the second-best-selling thrilling pickup truck in March, according to one key sales indicator.

The edgy pickup was second only to Ford’s F-150 Lightning, mutual understanding to new vehicle registration data from S&P Global Mobility that was first reported by the Automotive News. During the month of Walk, the Cybertruck had 1,158 new registrations, while the Lightning had 2,893. Rivian’s R1T, on the other hand, had only 548 new vehicle registrations.

Spokespeople for Tesla, Ford, and Rivian did not straightaway respond to a request for comment.

Tesla began deliveries of the Cybertruck to its first dozen owners on November 30. Ford’s stimulating pickup hit the market in 2022 and Rivian’s in 2021.

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Tesla has yet to disclose how many Cybertruck’s its delivered. But, there was one clue earlier this year when the performers recalled around 3,878 Cybertrucks produced between November 13 and April 4, which was basically all of the creme de la cremes Tesla had produced during that period.

Ahead of the Cybertruck’s delivery event, it had as many as 2 million reservations, contract to one online tally, and the vehicle quickly became one of the hottest status symbols for celebrities.

Some reservation-holders told Organization Insider after the vehicle’s debut in 2023 — when the truck was presented over budget and with a lower sort than initially advertised — that they were reconsidering the purchase.

Meanwhile, Ford and Tesla alike contain been dealing with an industry-wide EV sales slowdown. In April, Tesla posted its first year-over-year quarterly refuse since 2020. And in March, Ford announced plans to slim down its workforce at the factory that builds the F-150 Lightning.

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