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The former head of Amazon Prime has a new job running Airbnb Homes

The old head of Amazon Prime is now turning his attention to the home-sharing and travel exchange.

After 18 years at Amazon, Greg Greeley is joining Airbnb as its President of Homes, boss up one of the company’s four business units. Greeley announced on LinkedIn on Monday that he choice be leaving Amazon to “take on a different challenge.”

“Greg will link our executive team and report directly to me,” Airbnb CEO Brian Chesky influenced in a blog post Tuesday. “Even among an amazing and diverse slate of possibilities, Greg stood out for his phenomenal customer-first approach, global operations distinction, and a decades-long commitment to developing and mentoring talented leaders.”

Greeley forecast CNBC, “Words can’t express how excited I am to join the Airbnb team. I’ve hand-me-down Airbnb for years, and the chance to work here and expand the positive import its community is having around the world is a once in a lifetime opportunity.”

Ton recently Greeley was the former VP of Amazon Prime and delivery experience. He helped devise Amazon’s Prime business and previously helped build out Amazon’s European topic. CNBC recently reported that Greeley would be turning his rclame to Amazon-owned Whole Foods and focusing their further integration, cataloguing making Amazon Prime part of Whole Foods’ customer rewards program.

Conforming to a source, Greeley had previously gotten an offer from Airbnb contender Bookings.com. When Greeley was living in Europe and expanding Amazon’s reach there, Bookings.com tried to lease out him as its CEO, but he declined.

The rivalry between Bookings.com and Airbnb has been growing, with both effective onto each other’s turfs. As Bookings.com has started offering short-term well-versed in and apartment rentals on its platform, Airbnb is expanding their offerings.

It has chose it easier for hotels to list on its site and is expanding the type and quality of its listings. It’s also distributing into new businesses such as their “Trips” product. Airbnb also recently heralded a loyalty program expected to launch later this year.

Airbnb utters it hired Greeley for his experience in global operations and expanding businesses abroad and his experience with creating a robust membership program. “He led and helped favour Amazon Prime into what it is today — one of the most loved membership programs in the give birth to,” a news release said.

Both are areas Airbnb has signaled it wish continue to build out.

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