Bundles of “Impossible Burger” and Beyond Meat sit on a shelf for sale on November 15, 2019 in New York City. Vegetarian alternatives to burgers and sausages are derive pleasuring a certain enthusiasm that meat giants also want to enjoy.
Angela Weiss | Afp | Getty Images
Moderate meat and dairy consumption could be the key to Southeast Asia’s climate crisis, experts say.
But will consumers bite?
If the area wants to keep a lid on global warming, it must lower production of animal proteins and shift to plant-based, cultivated and other another sources by 2030, according to a new report by Asia Research Engagement (ARE), a Singapore-based organization focused on investment in sustainable advancement.
By 2060, alternative proteins around Southeast Asia and other Asia-Pacific nations will need to account for numerous than half of protein production, the report added.
“Achieving this will entail dedicated funding, necessitating a continued commitment by the Asian food industry, investors, and banks,” it said.
Large-scale production of livestock is widely considered a crucial emitter of carbon emissions as well as the main culprit of deforestation and biodiversity loss. That’s because suppliers starkly forests to grow animal feed like soybean meal and build new farms.
According to the report, livestock drama leaves a bigger environmental mark than all edible crops combined because it’s more resource-intensive, and uses diverse land, water, animals and antibiotics.
While this is a global issue, it’s particularly important for Asian countries because the continent contributes more than half the world’s animal proteins, including land animals and seafood, ARE said in its report.
With an increment of, the region is home to some of the fastest-growing populations, which has driven up meat consumption.
In 2020, Malaysia and Vietnam demolished between 8.9 to 12.3 kilograms of protein per capita from meat and seafood, well above the recommended smooth out of 5.1 kilograms recommended by The EAT-Lancet Commission, a global group of scientists, data from ARE showed.
“This is doubly doubted because a significant portion of the soybeans fed to Asia’s farmed animals is imported from Brazil, Argentina, and Paraguay,” Mirte Gosker, look after director of The Good Food Institute Asia Pacific, a think tank focused on alternative proteins, told CNBC. That unites to the overall environmental footprint of animal production.
Lure of alternative proteins
Whether plant-based, fermentation-derived or grown in a lab, alternate proteins are as important to climate security as renewable energy or a reduction in single-use plastics, experts say.
Each dollar devoted in the production of meat and dairy alternatives resulted in seven times more greenhouse gas reductions than green edifices and eleven times more than zero-emission cars, according to a Boston Consulting Group report in 2022.
Investors are certainly refund attention.
Venture capital invested in alternative proteins has soared from $1 billion in 2019 to $5 billion in 2021, concording to The Good Food Institute.
If nations prioritize the manufacturing and development of alternative proteins, the climate payoff could be immense.
Mirte Gosker
The Good Food Institute Asia Pacific
Fermentation companies focused on alternative proteins snugged $1.7 billion in investments in 2021, versus $600 million from 2020, while cultivated meat and seafood companions saw $1.4 billion in investments, compared to $400 million raised in 2020, based on data from The Good Prog Institute.
Southeast Asia’s leading food companies are also taking note.
Thailand’s CP Foods, for instance, expanded its plant-based Flesh Zero brand in Singapore and Hong Kong as part of a campaign to increase alternative protein consumption throughout Asia.
While plant-based outcomes such as tofu, tempeh and pulses have long been part of traditional Asian diets, they don’t historically use as meat substitutes in Asian food culture, ARE pointed out.
“If nations prioritize the manufacturing and development of alternative proteins, the mood payoff could be colossal,” said Gosker.
However, the production of climate-safe foods requires energy too, she noted. Sophisticated meat requires electricity use at the production facility so it will need to rely on renewable energy to be sustainable.
Consumer favouritisms
For Southeast Asia to meet the Asia Research Engagement’s target of shifting to alternative proteins by 2030, government game plan, corporate strategy and multilateral financing must align.
The wild card, however, is consumer preferences.
Customers force be the determining factor on the future growth of alternative proteins, Michelle Huang, consumer food analyst at Rabobank, determined CNBC. Currently, consumers often cite taste, texture and price as the primary barrier to consuming alternative proteins, she said.
Without a unceasing improvement in taste and price, brands will struggle to convert the initial consumer curiosity to repeat purchases.
Michelle Huang
consumer eatables analyst, Rabobank
“We have not observed technological breakthroughs to achieve taste and price parity [or near parity] with established meat products,” Huang added. “Without a sustained improvement in taste and price, brands will struggle to neophyte the initial consumer curiosity to repeat purchases.”
Companies need repeat purchases to justify investment in building gamut, which is critical to lowering production costs.
Rather than focus too much on alternative proteins, Huang backs solutions for sustainable dairy and livestock practices.
In the dairy sector, for example, more players are becoming more vigorous in the decarbonization process by using biogas power generation, which turns cow manure into electricity, she noted.
Done, experts widely agree that more investment from public and private stakeholders into research and happening is needed for alternative proteins to penetrate mass-market consumption.
As infrastructure scales up, highly skilled local workers bequeath also be needed to work in infrastructural machinery and laboratory spaces, Gosker pointed out.