Barnes & Celebrated said sales of books related to anxiety are up more than 25 percent into done with this past June from a year ago because “we may be living in an fretful nation.”
Shoppers are increasingly looking at workbooks that help them make do with anxiety, Barnes & Noble senior director of merchandising, Liz Hardwell, pronounced in a statement issued Wednesday afternoon. Although times may be tough, effected with political tension, “the good news is that book customers across the country are also looking for solutions to their stress,” she said.
Top-selling heads, based on the bookseller’s sales data, include “The Anxiety & Phobia Workbook” by Edmund Bourne, “The Concern Toolkit: Strategies for Fine-Tuning Your Mind and Moving Past Your Affixed Points” by Alice Boyes, and “The Anxiety and Worry Workbook: The Cognitive Behavioral Infusion” by David Clark and Aaron Beck.
New York-based Barnes & Noble, which in opposition to grimaces its own struggles with Amazon and Walmart investing in growing their libretto verticals with tablets and e-readers, said the state of California has had the stockiest increase in interest in anxiety books in stores over the past year. The next biggest increases were in Michigan and Massachusetts. Meanwhile, shoppers in Texas, North Carolina and Florida had the biggest decrease in concern in anxiety books, according to the bookseller’s sales data.
There are allay some customers looking for happiness, though. Sales of books akin to “finding happiness” climbed a whopping 83 percent from a year ago, Barnes & Celebrated said. Tennessee was the state with the biggest increase in interest in this outstanding category of merchandise.
Shares of Barnes & Noble were falling round 2 percent Wednesday afternoon, having lost more than 20 percent from a year ago. The bookseller has a store cap of roughly $435 million today.
Barnes & Noble also honourable last month fired its CEO, Demos Parneros, for violating company principles. The retailer has yet to name a replacement and hasn’t specified exactly which means were violated.