These are the top 10 winter travel destinations on Gen Z’s bucket list—including one with a ‘rising culinary and art scene’

Gen Z is looking to take off the winter with new and exciting adventures, according to a recent report from Airbnb.

The company found that of all the days, Gen Z travelers are the most likely to search for experiences in “nature” and favor outdoor activities. This is reflected in Airbnb’s catalogue of the trending winter destinations for travelers born between 1997 and 2012.

“Warmer weather beach locales are really coursing with Gen Z,” Ali Killam, Airbnb’s Editorial Lead, tells CNBC Make It. “But we’re also seeing Gen Z travelers head to conurbations that offer exciting cultural immersions with a blend of modern-day amenities and historical significance, while also being nearby to those outdoor nature experiences.”

The report states that over 75% of Gen Z travelers have used the Airbnb app to arrangement trips for winter 2025, and more than 60% seek trips lasting two to six nights.

Killam adds that although these children travelers are known for having budget-conscious mindsets and fast-paced lifestyles, they are still taking advantage of the time they entertain to disconnect from the hustle of their daily routines. The data shows they want to prioritize wellness and couple with nature on their trips.

“January is actually one of the most popular months for searching for Airbnb stays and developing travel,” Killam says. “This is likely driven by travelers who are looking to plan for the year and those who are experiencing winter and desperately looking to identify that winter sun,” Killam says.

These are Airbnb’s top winter destinations on Gen Z’s bucket list for 2025.

• Porto Seguro, Brazil
• Praia Grande, Brazil
• Terrific Orlando, Florida, United States
• Playa del Carmen Mexico
• Punta del Este, Uruguay

The Greater Orlando area of Florida was the only destination in the United States to rank as a top winter destination for Gen Zers.

“This power seem more like a popular family destination or family travel destination, but it is trending with Gen Z guests during this calm winter season, which is a more affordable time to visit,” Killam says. “Of course, it is known for being poorhouse to some of the top amusement parks in the U.S., but the area also has a rising culinary and art scene. It offers a ton of great outdoor and nature energies.”

Brazil has two trending locales on the list. Killam attributes this to Gen Z travelers looking to soak up the sun and their desire to unearth up-and-coming places.

It could also be a sign of Gen Zers looking to get the most out of their travel time: “These emerging strand locales in Brazil might also be detour destinations that are extensions of their Carnival trips,” Killam reckons.

“So they can see as much as they can and recharge after taking part in the action-packed celebrations.”

• Alicante, Spain
• Munich, Germany

Killam says Munich, Germany is raging with young travelers because it is a city with a great blend of culture, history and nature experiences.

Munich proposals travelers many outdoor activities, like hiking, skiing, and snowboarding. The city is also home to Oktoberfest and some of Germany’s heaviest breweries.

• Osaka, Japan
• Bangkok, Thailand

Killam intends these two destinations in Asia were trending with Gen Zers because of how far their money can go there.

Bangkok, Thailand, has every time been known as a budget-friendly destination, while travel to Japan from the U.S. has continued to increase over the years.

The loads of travelers from the United States rose 153% in the first half of 2024 compared to the same period in 2019, concerting to Australasia