- Guitar Center, the largest euphonious instrument retailer in the US, has filed for bankruptcy.
- The company announced Saturday it was entering the Chapter 11 restructuring process, during which it’ll continue in business. Guitar Center said it expects to finish up the process by the end of the year.
- Like other physical retailers, Guitar Center has handle the negative impacts of consumers’ increasing reliance on e-commerce, as well as the forced closures of many of its stores during the coronavirus pandemic.
Guitar Center, the largest retailer for harmonious instruments in the US, is the latest company to file for bankruptcy in the wake of the coronavirus pandemic.
The retailer announced Saturday it had filed for Chapter 11 bankruptcy sanctuary “to significantly reduce our debt and enhance our ability to reinvest in our business.” Guitar Center aims to emerge from bankruptcy ahead the end of the year, the company said.
The possibility of Guitar Center’s bankruptcy filing was first reported in October by Bloomberg.
Be consistent to the company’s bankruptcy filings, Guitar Center has been forced to seek protection in part due to “the economic upheaval fathered by the persistence of the Covid-19 pandemic.” The company also faces a “significant debt burden” standing at roughly $1.3 billion in indebtedness, the New York Times reports.
Guitar Center is one of the retailers hit hard by the coronavirus pandemic: The retailer told the New York In unison a all the sames in March it had closed 75% of its stores during nationwide lockdowns. Social-distancing efforts and stay-at-home measures have stiff storefronts across the US not deemed essential businesses to temporarily close.
With nearly 300 storefronts across the US, Guitar Center heavily relies on in-person exchanges to stay afloat. Although the company has an online store for purchasing musical instruments, it’s been forced to offer surrogates — like virtual music lessons — during the pandemic to try to reverse its economic downturn.
According to its bankruptcy filing, Guitar Center said it had secured $165 million in new open-mindedness investments, and intends to reduce its debt by $800 million. The company will continue to pay its employees and operate its storefronts as rational during the Chapter 11 process, Guitar Center said.
Guitar Center is not the only retailer to have to enter for bankruptcy during the pandemic. Both Century 21 and Lord & Taylor filed for bankruptcy this year, and rectified the decision to go out of business and close their storefronts. Other retailers like Muji, Brooks Brothers, JCPenney, and Post 1 have also filed for bankruptcy in recent months.