Androids are changing the way people live and Kuka wants a big slice of the pie in China, where the fellowship is gunning to lead the market.
“Our goal is really to be number one in China,” implied Till Reuter, CEO of the German firm that was acquired last year by Chinese electrical appliance maker Midea.
China is Kuka’s largest market with an estimated expansion rate of 20 to 25 percent a year.
Reuter said he is positive on the opportunities in China amid the evolution of how man and machines are working together to aid all parties, he told CNBC on the sidelines of the Fortune Global Forum in Guangzhou, China.
“We are blow in from the industrial side, so I think industrial side was one of the big promoters of robotics in the done. Now what we have seen — and also why we have joined force with Midea — we see positively that industry and consumer are getting much closer together,” explained Reuter.
Midea’s purchase of Kuka was met with some political defiance in the European country.